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After difficult years of the pandemic, a new edition of Hostelco returns to Barcelona. From April 4 to 7, Fira Barcelona hosts the 20th edition of this International Exhibition of equipment for hotels, restaurants and communities. HOSTELCO is aimed exclusively at the main players and professionals in the Horeca sector and presents a unique and complete offer for 4 days in an exceptional setting.

It will be held together with the Alimentaria contest. Alimentaria and Hostelco thus become the international reference platform for food, gastronomy and hospitality.

Alimentaria and Hostelco occupy nearly 85,000 net m2 of surface area and will bring together some 3,000 exhibiting companies. More specifically, Hostelco will add synergies with Restaurama, the Alimentaria fair dedicated to Restaurants and Food Away from Home to offer the widest range of products and services for the Horeca channel in halls 4, 6, and 7.

How could it be otherwise, we are participating as exhibitors in this great event of the sector. Frucosol is located in pavilion 7 level 0 Stand F-401.

We take advantage of this edition to meet again with our clients, suppliers and colleagues. In addition, at our stand we will present all the novelties that we have launched in recent years.

Among many other things, people who come to Stand F-401 will have the opportunity to see all our products first-hand.

Florentino Deza, Pilar Deza and Víctor Martínez are in charge of attending to all the visitors who come to the Frucosol stand. They value this new participation in the fair as highly positive. The team stated: “Frucosol’s presence at the fair allows a return to normalization, and a return to stability within the sector. “ They expect a large influx of visitors and customers during the days of the event to share impressions and see all our equipment in situ.

Innovation, gastronomy and management linked to sustainability and social responsibility will define the program of activities in both halls, which will combine their classic content with experiences and knowledge arising in the business environment after the pandemic.

At Alimentaria, The Alimentaria Hub is the agora on trends and the future of food where more than 200 experts will star in conferences, presentations and fast talks that focus on innovation; sustainability; digitization; new habits in retail; nutrition, health and booming segments, such as alternative protein or halal products.

Within The Alimentaria Hub is the Digital Food Arena space, which brings together eight startups chosen in a program (Food Hospitality Startup Revolution).

For its part, The Experience Live Gastronomy congress has a live cooking program, workshops, tastings and presentations of culinary techniques in sustainable gastronomy, territory, the recovery of traditions and research into the food of the future, among other trends. More than 30 leading chefs with more than 36 Michelin stars between all of them participate in the six stages of this great gastronomic space.

In addition, the Hostelco Live Hotel is presented, which recreates the different rooms of a hotel and the Hostelco Live Arena is held, a space where debates, talks and presentations are held by more than 80 experts in restaurants and hotels to address issues related to design, interior design, sustainability, new business concepts, ‘hyper-personalization’ to generate unique experiences, and the use of disruptive technologies.

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